Price setting is an important factor in winning the Buy Box on Amazon. Amazon Seller Central also provides a tool that sets prices automatically. It's an extremely handy tool, so master it and get ahead of your rivals. What is "Automate Pricing"? Until now I'd been adjusting prices manually while watching my rivals' listing prices, but with this tool you can automatically adjust the price of target products in line with changes such as the Buy Box price. 1. You can create mu